Running campaigns overview


Campaigning and political activity guidance for charity (CC9) this guidance from the Charity Commission provides information to charities on what they need to consider when engaging in campaigning or political activity.

Running a campaign – NCVO/KnowHow has useful tools on planning and running a campaign.

Trustee guide to campaigning and influencing – a guide from NCVO highlighting the Charity Commission’s guidelines and other legislation on campaigning; it provides case studies of effective campaigning.

Simple steps to planning a campaign – a useful document from the Media Trust.

Campaigning and influencing – Wales Council for Voluntary Action website has a section containing general guidance on campaign strategy and planning, and lobbying skills.

Campaigning, advocacy and systems change. How can peers work together to campaign and advocate for change? – this resource provides useful information and learning about campaigning. It is part of the Unlocking Networks Handbook.

Charities and the Lobbying Act FAQ – in its blog, NCVO provides an answer to some of the most frequently asked questions on the Lobbying Act.

Freedom to campaign. A handy guide to what you can do under the Lobbying Act – a free guide from Campaign Collective.


Useful Organisations/Websites

Media trust – a website for charities wanting to know more about media, public relations, communications, social media and digital publishing.

NCVO know how – NCVO is an NGO based in England, championing the voluntary sector in England by connecting, representing and supporting voluntary organisations. Their ‘Knowhow’ website provides lots of resources and e-learning for charities, social enterprises and community groups. Many of the pages are free to view for non NCVO members too.

Share your content:

We know the very best people to help Visionary members are other Visionary members.  Organisations who share a similar vision and mission, and experience similar problems and predicaments but who may have found some nimble solutions and resolutions. Please do consider sharing your guides, plans, templates to help others take their work forward. We can, if you wish, password protect your work so that anything you share will be seen exclusively by Visionary’s network. If you have great knowledge to share, please email your documents to Visionary

Campaign strategy template (4 pp., 28KB) – an NCVO/Knowhow template with the main questions a charity campaign strategy should answer.

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