Influencing overview


Influencing central government – overview from NCVO/Knowhow, including information on how to influence government bodies and non-government organisations.

Campaign Impact Methodology – this toolkit developed by Save the Children provides tools on how to measure advocacy impact. It includes a guidance document on advocacy and campaigning monitoring, evaluation and learning, a menu of indicators and a series of templates that can be downloaded from their website.

Lost voices. A toolkit to help interrogate digital campaigning practices – this toolkit from The Social Change Agency intends to help charities improve and reshape their digital campaigns to be more accessible, effective, inclusive and responsible; it also provides a scale to measure how responsible a charity digital campaigning tactic is.

Evidence for Success – The guide to getting evidence and using it – this guide by the Knowledge Translation Network provides step-by-step guidance and resources to support organisations on using evidence to influence policy and practice.

Useful Organisations/Websites

NPC – a charity that supports other charities, philanthropists, funders and social enterprises maximise their social impact.

ACEVO – the Association of Chief Executives of Voluntary Organisations.


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We know the very best people to help Visionary members are other Visionary members.  Organisations who share a similar vision and mission, and experience similar problems and predicaments but who may have found some nimble solutions and resolutions. Please do consider sharing your guides, plans, templates to help others take their work forward. We can, if you wish, password protect your work so that anything you share will be seen exclusively by Visionary’s network. If you have great knowledge to share, please email your documents to Visionary 



Measuring your campaigning impact: an introduction (7 pp., 337KB) – an NPC document (January 2016).

Speaking frankly, Acting boldly (36 pp., 851KB) – a document from ACEVO on the legacy and achievements of charity campaigning.

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